One nice illustration of a "brand grab" is professional soccer. Worldwide, people watch the English Premier League more than any other. English soccer teams have the most money and attract a disproportionate share of the best soccer talent from all over the world, from elsewhere in Europe, South America, Asia, Africa, even now the US.
There are entire books written about why England won out - but one key part is that once satellite TV became available in the 90s, they did a better job of promoting themselves globally, and now people in all corners of the world wear Manchester United or Liverpool jerseys.
One interesting aspect of this to me is that during this entire period, England has always been a poor producer of soccer talent, significantly underperforming other major European countries like Germany, Holland, Portugal, Spain, Italy, France, etc, particularly on a per capita basis. (I know they have done slightly better recently.) The top teams in England are almost entirely made up of foreign players, even though English players rarely leave England. It strikes me that there are a lot of direct analogies to that in the modern economy today.
"because production is back up but tastes have changed. It's a good warning to sellers of volatile commodities: high prices create temporary profits, but they can also lead to permanent shifts."
It's interesting you mention this. With the February freeze in Texas, there were calls for (but no real results) in regulating and revamping our energy market. The freeze may have helped stimulate alternative and renewable investments more than anything else.
One nice illustration of a "brand grab" is professional soccer. Worldwide, people watch the English Premier League more than any other. English soccer teams have the most money and attract a disproportionate share of the best soccer talent from all over the world, from elsewhere in Europe, South America, Asia, Africa, even now the US.
There are entire books written about why England won out - but one key part is that once satellite TV became available in the 90s, they did a better job of promoting themselves globally, and now people in all corners of the world wear Manchester United or Liverpool jerseys.
One interesting aspect of this to me is that during this entire period, England has always been a poor producer of soccer talent, significantly underperforming other major European countries like Germany, Holland, Portugal, Spain, Italy, France, etc, particularly on a per capita basis. (I know they have done slightly better recently.) The top teams in England are almost entirely made up of foreign players, even though English players rarely leave England. It strikes me that there are a lot of direct analogies to that in the modern economy today.
"because production is back up but tastes have changed. It's a good warning to sellers of volatile commodities: high prices create temporary profits, but they can also lead to permanent shifts."
It's interesting you mention this. With the February freeze in Texas, there were calls for (but no real results) in regulating and revamping our energy market. The freeze may have helped stimulate alternative and renewable investments more than anything else.