Business News›Tech›Tech & Internet›Local social media platforms Moj and Roposo join live commerce rush
Local social media platforms Moj and Roposo join live commerce rush
Synopsis
ShareChat-owned short video platform Moj, which recently tied up with Flipkart to kick off live and video shopping, said it is targeting a gross merchandise value of $1billion in the next three years. It plans to start selling directly to consumers by the second half of 2022.
Home grown social media platforms Moj and Roposo are joining the rush towards live online shopping along with industry giants including Google’s YouTube and Walmart-owned Flipkart and Myntra, as they bank on discovery-led commerce to drive greater sales and monetisation. ShareChat-owned short video platform Moj, which recently tied up with Flipkart to kick off live and video shopping, said it is targeting a gross merchandise value of $1billion
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